The ironic “Come on Brandon!” The slogan, used by American conservatives to criticize President Joe Biden, has officially been around for a year.
The humorous phrase, which originally stemmed from a NASCAR interview, is a G-rated stand-in for the “F— Joe Biden” chants that were popular during the COVID-19 pandemic. The explicit saying was recited at sporting events across the country in defiance of the president’s coronavirus mandates.
Following Brandon Brown’s victory in the NASCAR Xfinity Series race on October 2, 2021, a crowd unleashed chants of “F—Joe Biden” during the young racer’s television interview.
NBC reporter Kelli Stavast seemed to misunderstand what the fans were yelling, stating that instead they were saying “Come on, Brandon!” – unintentionally coining the phrase.
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The video soon went viral, prompting “Come on Brandon!” become a popular rebuke to President Biden’s policies.
The innocuous-sounding phrase angered pundits and journalists in the mainstream media, with various outlets from NPR to the Washington Post labeling the term “vulgar.”
New York Times correspondent Maggie Haberman objected to Congressman Jeff Duncan using a “Let’s Go Brandon!” mask on the floor of the House, which implies that it was disrespectful to Congress.
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“This is literally done for him to get attention. And it’s working. It’s just that it involves being on the floor of the House, which was once supposed to be a more respected space, and a space that was treated differently. Haberman said on CNN last year.
But conservative commentators defended the tongue-in-cheek phrase, arguing that the impolite charges were hypocritical.
“The ‘Come on Brandon!’ angst is really something: you can’t spend decades normalizing the profane and politicizing every public space and then pretend decorum has been violated when you hear something you don’t like in an inappropriate setting,” journalist Mark Hemingway wrote on Twitter.
Biden supporters have tried to take control of the phrase through a pro-Biden meme called “Dark Brandon,” which depicts a serious and vengeful Biden inspired by Batman in “The Dark Knight Rises.” The White House has also jumped on this trend, used to celebrate Biden’s political victories.
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“Dark Brandon is crushing it,” White House Deputy Press Secretary Andrew Bates tweeted earlier this summer.